If you’re a web developer or a coding camp student and you’re thinking about being your own...
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How to Build a Consulting Website in WordPress
If you have a specialized skill, then offering consulting services is an excellent way to make big...
7 Reasons Why Every eCommerce Site Needs a Blog, Even Yours
Someone has to tell you. Even if your social game is strong and your website’s sales funnel is...
The Beginner’s Guide to TikTok for Local Business
I have one word to convince you to start a TikTok account for your local business. Actually, it’s a hashtag, but technically hashtags count as one word. Ready?#TikTokMadeMeBuyItIf you look closely at the image above, you’ll see that the hashtag #TikTokMadeMeBuyIt...
5 Holiday eCommerce Marketing Campaign Examples to Copy for Your Own Store
Pumpkin spice lattes. Jingle bells. Snowflakes. The biggest shopping season is quickly approaching. For your eCommerce store, it’s time to plan your holiday marketing campaigns. Your goal is to capture the attention of shoppers to become the go-to brand for holiday...
Ready to Grow Your Blog? Follow These Blogging Pros on Twitter
Twitter is my fav social network as a professional freelance writer and blogger.Why?Because it’s a treasure trove of free information from experts that know how to make a small business work.Twitter helps bloggers:Find story ideasCatch up on the latest and most...
What the Past 12 Months Have Taught Us About Crisis Communication
If there’s ever been a time to think about how your business can communicate better during a crisis, this seems to be it. Between COVID-19, lethal fires out West and deadly ice in Texas, ransomware attacks, and shortages of random but important items from chicken...
5 Customer Service Add-ons That Your Small Biz Can Use to Compete With the Big Dogs
My best friend’s birthday is only a few days away. So, I wanted to buy her a memorable gift to highlight our 10 years of friendship.I finally decided on this crafty, yet elegant picture frame. But first, I needed to confirm a few details before my purchase. Luckily,...
How to Get Customer Reviews (and What to Do with Negative Ones)
We’ve all heard about “word of mouth” advertising being far superior to traditional advertising. And studies back it up. Think of it like this. We’re always asking trusted friends for advice when it comes to buying things, especially if it’s something you’ve never...