Freelance Business

What is Email Segmentation & How Does It Work?

Every marketing dollar has to stretch as far as it can when you run a small business or work as a freelancer—and that means email is your best bet, as long as you do it right. Why email in a world of text messages, push notifications and social posts? There are lots...

How to Start Your Own Web Development Business Now

If you’re a web developer or a coding camp student and you’re thinking about being your own boss, you’re in good company. The number of freelancers in the U.S. hit more than 56 million in 2020, per the Freelancers Union—and the number keeps rising every year as more...

How to Chart Customer Journeys for Your Website

No matter what you sell or who you sell it to, your website should support your customer journey—the path customers take to get from not knowing about your business to being a loyal customer. If your site doesn’t do this, or if it creates obstacles, you’re missing...
Why Now Is the Perfect Time to Make a Career Change

Why Now Is the Perfect Time to Make a Career Change

Thinking about overhauling your career right now? You have lots of company!Uncertainty and change have a lot of people asking if they’re doing what they really want to do. Many people who are out of work want a new career that’s crisis-proof. Parents need a work-life...

Getting Paid As An Independent Web Developer

Getting Paid As An Independent Web Developer

Working as an independent web developer comes with some awesome perks—a boundaryless career, no micromanaging bosses, better work–life balance, and ample room to facilitate the growth of your career at your own pace. However, late payments, no payments, and...

How Freelancers Can Juggle Multiple Clients and Work Types

How Freelancers Can Juggle Multiple Clients and Work Types

Were you laid off or furloughed from your job recently? Are you feeling increased pressure to bring in more to support yourself or your family during this time of crisis? Maybe you’re just looking for more freedom to explore your passions?  Whether you’re looking for...