Freelance Business

Why Freelancers Need Email Marketing & How to Get Started

Did you know email marketing has the highest ROI of any other digital marketing strategy? Some reports show an email marketing ROI of $42 for every $1 spent—a 4,200% ROI. Not bad.It makes sense why email marketing garners such stunning results. With email marketing,...

What is Email Segmentation & How Does It Work?

Every marketing dollar has to stretch as far as it can when you run a small business or work as a freelancer—and that means email is your best bet, as long as you do it right. Why email in a world of text messages, push notifications and social posts? There are lots...

How to Start Your Own Web Development Business Now

If you’re a web developer or a coding camp student and you’re thinking about being your own boss, you’re in good company. The number of freelancers in the U.S. hit more than 56 million in 2020, per the Freelancers Union—and the number keeps rising every year as more...
How to Create Foolproof Freelance Proposals

How to Create Foolproof Freelance Proposals

Even before the COVID-19 pandemic, handfuls of workers left their 9-5 jobs to start freelance businesses.As of 2019, 7 million Americans worked in the freelance economy. Reports show these freelancers were earning more per hour than 70% of the workers in the U.S....

Planning a New Career? Time to Build Your New Personal Brand

Planning a New Career? Time to Build Your New Personal Brand

Ready to start a new phase in your working life? You need to let potential employers or clients know what you’re doing now. That means it’s time to update (or create) your personal brand. Let’s walk through that process now. This post is part of our blog series,...

Why Now Is the Perfect Time to Make a Career Change

Why Now Is the Perfect Time to Make a Career Change

Thinking about overhauling your career right now? You have lots of company!Uncertainty and change have a lot of people asking if they’re doing what they really want to do. Many people who are out of work want a new career that’s crisis-proof. Parents need a work-life...