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The Beginner’s Guide to TikTok for Local Business

I have one word to convince you to start a TikTok account for your local business. Actually, it’s a hashtag, but technically hashtags count as one word. Ready?#TikTokMadeMeBuyItIf you look closely at the image above, you’ll see that the hashtag #TikTokMadeMeBuyIt...

5 Holiday eCommerce Marketing Campaign Examples to Copy for Your Own Store

Pumpkin spice lattes. Jingle bells. Snowflakes. The biggest shopping season is quickly approaching. For your eCommerce store, it’s time to plan your holiday marketing campaigns. Your goal is to capture the attention of shoppers to become the go-to brand for holiday...

Ready to Grow Your Blog? Follow These Blogging Pros on Twitter

Twitter is my fav social network as a professional freelance writer and blogger.Why?Because it’s a treasure trove of free information from experts that know how to make a small business work.Twitter helps bloggers:Find story ideasCatch up on the latest and most...
How to Create Foolproof Freelance Proposals

How to Create Foolproof Freelance Proposals

Even before the COVID-19 pandemic, handfuls of workers left their 9-5 jobs to start freelance businesses.As of 2019, 7 million Americans worked in the freelance economy. Reports show these freelancers were earning more per hour than 70% of the workers in the U.S....

What Is Customer Lifecycle Management (CLM)?

What Is Customer Lifecycle Management (CLM)?

Your products are awesome. Your website looks great and persuasively presents all their best strengths to the world. You can check those two crucial items off your eCommerce checklist.But as important as that all is, it only takes you so far.Running an eCommerce...

How to Get Customer Reviews (and What to Do with Negative Ones)

How to Get Customer Reviews (and What to Do with Negative Ones)

We’ve all heard about “word of mouth” advertising being far superior to traditional advertising. And studies back it up. Think of it like this. We’re always asking trusted friends for advice when it comes to buying things, especially if it’s something you’ve never...