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How to Create Your Freelance Brand [5-Step Guide]

by | February 25, 2022 | Startup & Small Business | 0 Comments

Ready to start freelancing or step up your freelance game? Build your brand! Branding matters because it helps you stand out from the competition. It also matters because people feel more comfortable hiring freelancers who show they understand their customers’...
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Yes, B2B Websites Can Use Personalization Too [Here’s How]

by | February 25, 2022 | Marketing Tips and Tricks | 0 Comments

You know how hyped the concept of website personalization is. You’ve seen the trend pieces and the lucrative statistics (80% of customers are more likely to purchase! 93% of websites see a lift in conversions!). But that’s for B2C (business to consumer) businesses,...
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How to Build a Coaching Website on WordPress [Expert Guide]

by | February 24, 2022 | Startup & Small Business | 0 Comments

Let’s say you’re a prospect thinking about hiring a life coach. You find one you like in particular. They gave a speech at a local community center: they blew you away with their knowledge, their style, and their presentation.Then you go home, bring up their website,...
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6 Best Payment Gateways for WooCommerce

6 Best Payment Gateways for WooCommerce

For small businesses, receiving payments is a critical part of your operations. When customers decide to make a purchase, your online store must be ready to accept their payment. A payment gateway helps facilitate the purchasing process. Payment gateways make it...

GDPR is Here: 6 Best Practices You Need to Know

GDPR is Here: 6 Best Practices You Need to Know

You’ve spent years reading up on marketing strategies and doing everything you thought counted as a best practice. Then GDPR legislation passed.Now you’re worried about whether all those strategies that used to come highly recommended could now get you in legal hot...

15 White-Hat Link-Building Strategies for Local Business

15 White-Hat Link-Building Strategies for Local Business

When you own a small local business, you have to find the most affordable options for promoting and marketing your brand. Unfortunately, when it comes to SEO (search engine optimization), that need can put you at risk.Many of the cheapest SEO companies employ...

7 Ways to Get More Email Subscribers for Your eCommerce Site

7 Ways to Get More Email Subscribers for Your eCommerce Site

Finally. Finally. The traffic for your eCommerce website is ticking up. You did so much work to earn that traffic. You deserve this success.But as important as getting visitors to your eCommerce site is, a visit is only worth so much on its own. For your eCommerce...

Data is Beautiful: Why Your Website Needs Data Visualizations Now

Data is Beautiful: Why Your Website Needs Data Visualizations Now

Human brains have their limitations. Some concepts we can’t fully grasp with words alone. Some things are simply better conveyed through visuals. A good visualization can take a concept that you think you already understand on some level, and reveal it to you with a...