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Are You Doing SMS Marketing for Your eCommerce Business Yet? Here’s How (And Why) to Get Started

Want to get more customer engagement with your store, faster? The solution is cheap, simple, and probably in your customers’ hands right now.SMS marketing (aka “texting promos to your customers”) doesn’t get as much love as email marketing, but it should. That’s...

6 Best Payment Gateways for WooCommerce

For small businesses, receiving payments is a critical part of your operations. When customers decide to make a purchase, your online store must be ready to accept their payment. A payment gateway helps facilitate the purchasing process. Payment gateways make it...

GDPR is Here: 6 Best Practices You Need to Know

You’ve spent years reading up on marketing strategies and doing everything you thought counted as a best practice. Then GDPR legislation passed.Now you’re worried about whether all those strategies that used to come highly recommended could now get you in legal hot...
6 eCommerce Holidays Your Brand Can Celebrate to Boost Sales

6 eCommerce Holidays Your Brand Can Celebrate to Boost Sales

Cross-border commerce got a lot more popular with shoppers around the world in 2020, and those new buying habits are likely to stick even after we can start to go back to in-person activities.This is good news for online store owners, and it can get even better....

Social Media Holidays Your Small Business Can Celebrate

Social Media Holidays Your Small Business Can Celebrate

Celebrating social media holidays may seem silly but they can give your business a serious marketing boost. Thanks to the magic of the internet and the endless creativity of holiday-proclaimers, you never have to run out of special days to add to your promo...

Internal Linking and Your Website [Beginner’s Guide]

Internal Linking and Your Website [Beginner’s Guide]

You may have thought that getting a new website designed and published would be the hard part. But now that website builders are widely accessible and affordable, that’s become the easy part.What’s harder is figuring out how to make sure your website is designed to do...

How to Track Email Signups in Google Analytics [Step by Step Guide]

How to Track Email Signups in Google Analytics [Step by Step Guide]

Earning interested visitors on the internet is an uphill battle. Your website is in constant competition with countless other sites for the time and attention of your audience. Each time you manage to get your website in front of someone in your target audience, it’s...

6 Best Strategies to Monetize a Blog in 2021

6 Best Strategies to Monetize a Blog in 2021

Google “how to make money blogging,” and you’ll find that many articles feature the same advice. Start writing about your passions, create quality content to attract an audience, and eventually monetize that audience with affiliate marketing and ads. However, if you...

How to Set Editorial Guidelines for Your Website

How to Set Editorial Guidelines for Your Website

Managing content for a successful inbound marketing strategy isn’t easy. You have to understand your audience. You also need to research the topics your visitors love to read. After that, you have to assign those chosen topics to your writers. But your job doesn’t end...