The purpose of your blog is to capture more relevant traffic from your target audience. While writing high-quality content is a surefire way to engage your audience, video and audio blogging are also trending upwards. Video marketing is yielding such favorable results...
Managing a website for your small or local business is one of the best things you can do for your business. Not only is it affordable and easy to build a website, but it’s also one of the best ways to acquire customers. Stats show that most Americans prefer to shop...
Small businesses are spending a lot more of their marketing resources on social media than on SEO, according to a recent survey of 500 U.S. small-business owners. Thirty-seven percent say social media is their most successful way to reach customers, while only 5% say...
Are you ready to set up your online store or small business website? Make sure you’re clear on the laws you’ll need to follow. We’ve written before about the permits or licenses your business may need to operate online. In this post, we focus on website-specific legal...
This article is part of Virtue Media’s Web Pros Series. In this series, we feature articles from our team of experts here at Virtue Media. Our Product Managers, Linux Administrators, Marketers, and Tech Support engineers share their best tips for getting the most from...
This article is part of Virtue Media’s Web Pros Series. In this series, we feature articles from our team of experts here at Virtue Media. Our Product Managers, Linux Administrators, Marketers, and Tech Support engineers share their best tips for getting the most out...
Think about the last time you were in public with a bunch of strangers. What were people doing when you looked around? I bet you a shiny silver dollar that they had their heads buried deep into their smartphone, checking social media or browsing websites. If you don’t...
Don’t let what I’m about to say scare you (because, secretly, it’s awesome for you). Recent stats suggest one-fifth of bloggers report that it has become more challenging to get traffic from Google, and 50% of bloggers say it’s gotten harder to get traffic from...
In an age when we can shop for everything from cars to cocktails online, it may come as a surprise that 29% of small businesses are just now thinking about setting up websites. We say, now is the time to get it done. If you’re ready, you’ve come to the right place....
Small business marketing requires a lot of content—for your blog, your email campaigns and your social media accounts. How can you stay on top of all of it, avoid repeating yourself and stick to a schedule—without hiring an assistant or devoting hours every week to...
