SEO Marketing

The 5 Most Important Features of Google Analytics [Beginner’s Guide]

If you have a website, you need Google Analytics. It just might be the most useful free tool that a company has ever made widely available to businesses. Every website is created with certain goals in mind. This is true even if you didn’t take the time to sit down and...

How to Drive Traffic to Your Online Store [2020 Guide]

Every sale an eCommerce brand makes starts with someone making it onto the website. Even if your product’s amazing and your website’s a perfectly designed selling machine, if people can’t find it, you’ll never make a sale.  While traffic is just one factor in the...

7 Best WordPress Review Plugins

If your website is selling a product or service, then you need to have customer reviews integrated into your site.  Customer reviews can help to push your visitors closer to that buy button. By adding customer reviews to your site the right way, you can add social...
Why Every Small Business Needs SEO (Yes, Even Yours)

Why Every Small Business Needs SEO (Yes, Even Yours)

Small businesses are spending a lot more of their marketing resources on social media than on SEO, according to a recent survey of 500 U.S. small-business owners. Thirty-seven percent say social media is their most successful way to reach customers, while only 5% say...

How to Do Keyword Research: Your 2020 Guide

How to Do Keyword Research: Your 2020 Guide

This article is part of Virtue Media’s Web Pros Series. In this series, we feature articles from our team of experts here at Virtue Media. Our Product Managers, Linux Administrators, Marketers, and Tech Support engineers share their best tips for getting the most out...

3 Surprising Ways Bloggers Can Drive More Site Traffic

3 Surprising Ways Bloggers Can Drive More Site Traffic

Don’t let what I’m about to say scare you (because, secretly, it’s awesome for you). Recent stats suggest one-fifth of bloggers report that it has become more challenging to get traffic from Google, and 50% of bloggers say it’s gotten harder to get traffic from...

How to Set Up a Content Calendar to Grow Your Business

How to Set Up a Content Calendar to Grow Your Business

Small business marketing requires a lot of content—for your blog, your email campaigns and your social media accounts. How can you stay on top of all of it, avoid repeating yourself and stick to a schedule—without hiring an assistant or devoting hours every week to...

YouTube Analytics [Your Ultimate Guide]

YouTube Analytics [Your Ultimate Guide]

Marketers and content creators put a lot of emphasis on social media. It’s widely regarded as one of the best channels for promoting your content and growing your following. But while many people think first of Facebook or Twitter when you say social media, Pew...

9 Uncommon Ways eCommerce Sites Can Drive More Traffic

9 Uncommon Ways eCommerce Sites Can Drive More Traffic

The best thing about an eCommerce website is reaching a global audience. When your business exists online, you aren’t limited to only the 90-mile radius of customers that may potentially visit your store. You have the potential to reach the same amount of people in...