SEO Marketing

15 Awesome Link Building Ideas for Blogs

Whether your blog is a marketing tool for your brand or a personal blog you started to share your passion, you want people to see it. You put a lot of work into writing and editing posts and finding just the right images to put alongside them. For all that work to pay...

How to Use Google Analytics for Your Blog [Soup to Nuts Guide]

Maybe your blog has always been about helping you build a brand, or maybe it started as a personal passion project. Whatever your initial goals, as a blog starts to grow in size and popularity, you need some way to gauge how you’re doing.Are people reading it at all?...

Google’s Page Experience Update: Is Your Site Ready?

At Virtue Media, we blog a lot about SEO because we know how important good search rankings are to our customers’ businesses. And because the highly competitive SEO game is always changing. Case in point: Starting in May, Google will change the way it ranks sites in...
6 eCommerce Holidays Your Brand Can Celebrate to Boost Sales

6 eCommerce Holidays Your Brand Can Celebrate to Boost Sales

Cross-border commerce got a lot more popular with shoppers around the world in 2020, and those new buying habits are likely to stick even after we can start to go back to in-person activities.This is good news for online store owners, and it can get even better....

Internal Linking and Your Website [Beginner’s Guide]

Internal Linking and Your Website [Beginner’s Guide]

You may have thought that getting a new website designed and published would be the hard part. But now that website builders are widely accessible and affordable, that’s become the easy part.What’s harder is figuring out how to make sure your website is designed to do...

7 Metrics Every Blogger Should Monitor in Google Analytics

7 Metrics Every Blogger Should Monitor in Google Analytics

Blogging is a lot of work. And as proud as may be of the blog posts you’ve published, unless your blog is a personal passion project, your own feelings aren’t the main measure of their success. You need to know how well they’re reaching your audience, and what kind of...

8 Advanced SEO Tips for Local Business Websites

8 Advanced SEO Tips for Local Business Websites

Whether it’s a pet store, a dentist’s office, or a pizzeria, if you run a local business, chances are one of the main ways people look for what you’re selling is via Google. Getting found on Google (and its less popular counterparts, Bing and Yahoo) is a big and...

Advanced SEO Tips for Bloggers

Advanced SEO Tips for Bloggers

If you wanted to write for yourself, you could keep a journal. You blog because you want other people to connect with what you have to say, or as a way to promote your website. Either way, you need other people to find you. Search engine optimization is one of the...

Which Is Better: SEO or PPC?

Which Is Better: SEO or PPC?

Comparing SEO and PPC is a lot like the Conner Mcgregor vs. Floyd Mayweather fight.  Two different marketing strategies. Two different sports.  We all know who won the boxing match but let’s be honest it wasn’t a fair comparison and the same can be said when you pair...