Shared Hosting

Why Freelancers Need Email Marketing & How to Get Started

by | December 10, 2021 | Marketing Tips and Tricks | 0 Comments

Did you know email marketing has the highest ROI of any other digital marketing strategy? Some reports show an email marketing ROI of $42 for every $1 spent—a 4,200% ROI. Not bad.It makes sense why email marketing garners such stunning results. With email marketing,...
Read More

What is Email Segmentation & How Does It Work?

by | December 10, 2021 | Marketing Tips and Tricks | 0 Comments

Every marketing dollar has to stretch as far as it can when you run a small business or work as a freelancer—and that means email is your best bet, as long as you do it right. Why email in a world of text messages, push notifications and social posts? There are lots...
Read More

How to Chart Customer Journeys for Your Website

by | December 9, 2021 | Marketing Tips and Tricks | 0 Comments

No matter what you sell or who you sell it to, your website should support your customer journey—the path customers take to get from not knowing about your business to being a loyal customer. If your site doesn’t do this, or if it creates obstacles, you’re missing...
Read More
9 Essential Tools Every Freelancer Needs

9 Essential Tools Every Freelancer Needs

Freelancing is the new wave of employment. It can offer workers more money and more freedom. And the optimism for freelancing continues to grow. So much so that AND.CO reports that 45% of the freelancers said they feel more secure in their employment.If you’re looking...

What the Past 12 Months Have Taught Us About Crisis Communication

What the Past 12 Months Have Taught Us About Crisis Communication

If there’s ever been a time to think about how your business can communicate better during a crisis, this seems to be it. Between COVID-19, lethal fires out West and deadly ice in Texas, ransomware attacks, and shortages of random but important items from chicken...

Building a Website Sales Funnel That Converts [Your How-To Guide]

Building a Website Sales Funnel That Converts [Your How-To Guide]

“Sales funnel” is a simple way to describe how customers move from getting to know you to buying from you. There are different stages in the sales funnel, and your website needs to address all of them to guide customers through and make more sales. The sales funnel is...

How to Create Foolproof Freelance Proposals

How to Create Foolproof Freelance Proposals

Even before the COVID-19 pandemic, handfuls of workers left their 9-5 jobs to start freelance businesses.As of 2019, 7 million Americans worked in the freelance economy. Reports show these freelancers were earning more per hour than 70% of the workers in the U.S....

What Is Customer Lifecycle Management (CLM)?

What Is Customer Lifecycle Management (CLM)?

Your products are awesome. Your website looks great and persuasively presents all their best strengths to the world. You can check those two crucial items off your eCommerce checklist.But as important as that all is, it only takes you so far.Running an eCommerce...