Ready to start a new phase in your working life? You need to let potential employers or clients...
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How to Use Google Analytics for Your Blog [Soup to Nuts Guide]
Maybe your blog has always been about helping you build a brand, or maybe it started as a personal...
How to Promote Your New Freelance Business or Personal Brand So People Can Find You (and Hire You)
You’ve got your new brand for your new career or freelance business. Now you need to make sure...
What to Include on your eCommerce Product Page [7 Essential Elements]
Product pages serve as the central asset to showcase the items in your online store. They play a pivotal role in not only informing shoppers about your products but also persuading consumers to purchase. When crafting your product pages, you’ll want to think beyond...
How to Create a Giveaway Contest That Drives Traffic to Your Site [WordPress Guide]
Contests are a great way to get people’s attention. They create excitement, people feel like they have a chance to win something, and it’s fun! Contests benefit businesses too. People become more interested in the brand behind the contest and they will want to know...
How to Create a Content Strategy for Your Small Business Website [10-Step Guide]
Running a successful small business was hard before the pandemic. Now, no matter what you sell and how you did things before, more of your focus has necessarily shifted online. And that means you need to figure out how to make sure your potential customers can find...
How and When to Boost Posts on Social Media [Ultimate Guide]
Social media has become much more than a way to connect online with friends and family. Actively engaging in social media is one of the primary ways brands find new consumers, connect with their audience in meaningful ways, and drive traffic back to their website. In...
What Belongs in Your Social Media Customer Service Toolkit?
Social media can help your online business deliver fast service that keeps your customers happy, impresses onlookers and strengthens your brand reputation – if you do it right. So, what exactly does your business need in order to deliver standout customer service on...
International eCommerce: How to Grow Your Online Store
Cross-border eCommerce – shoppers buying from merchants in other countries – increased by 21% from the start of 2020 to May. It’s a trend that may be here to stay, as customers get used to the expanded choices available to them outside their home countries. ...