Ken

Microinteractions: What They Are, and Why Websites Love Them

Let’s be frank, a lot of the websites people land on don’t make much of an impression. How often do you click on a page, scroll a bit, then move along and never think of it again?Every website’s competing for some of the coveted time and attention people have to give,...

TikTok for Bloggers [Beginner’s Guide]

You’re already juggling Facebook, Instagram, Twitter, Pinterest, and SnapChat. Now TikTok has the audacity to show up and completely take the world by storm. TikTok is so popular that it’s growing faster than both Facebook and SnapChat.While the advent of TikTok means...

Google’s Page Experience Update: Is Your Site Ready?

At Virtue Media, we blog a lot about SEO because we know how important good search rankings are to our customers’ businesses. And because the highly competitive SEO game is always changing. Case in point: Starting in May, Google will change the way it ranks sites in...
Email Marketing for eCommerce: Your Guide to Getting Started

Email Marketing for eCommerce: Your Guide to Getting Started

Did you know that email marketing has the highest return on investment (ROI) out of any other digital marketing tactic? It’s true. The median ROI for email marketing is 122%. That’s four times higher than all other digital marketing channels. The high likelihood of...

The Latest Blogging Trend: Video And Audio Content

The Latest Blogging Trend: Video And Audio Content

It’s hard to argue the value of high-quality, written blog content. Text blog content engages readers, helps establish you as an industry leader, and boosts your website in the search results. However, the written word is not an island in the blogging world. Recent...

How to Create an eCommerce Subscription Business [4-Step Guide]

How to Create an eCommerce Subscription Business [4-Step Guide]

Did you know the eCommerce market is growing by more than 100% a year, and that subscription-based services are increasing at unprecedented rates? Data shows that by 2023 as many as 75% of direct-to-consumer brands will offer subscriptions. The subscription-based...

7 Best WordPress Review Plugins

7 Best WordPress Review Plugins

If your website is selling a product or service, then you need to have customer reviews integrated into your site.  Customer reviews can help to push your visitors closer to that buy button. By adding customer reviews to your site the right way, you can add social...

What’s the Best eCommerce Loyalty Program for Your Online Store?

What’s the Best eCommerce Loyalty Program for Your Online Store?

eCommerce is an easy way for small businesses to reach more customers, as long as you don’t lose them to big players like Amazon and Walmart. Amazon alone took in 44% of the eCommerce sales in the US in 2017. To compete with major retailers’ selection and price, you...

7 Best WordPress Survey Plugins

7 Best WordPress Survey Plugins

There’s nothing better than user feedback to improve your business and website. Often, when you’re building your website you’re just making guesses about what your visitors want to see. If you have a deep understanding of your market and customers, then you might be...