Marketing Tips and Tricks

Google Ads Is Changing Its Keyword Matches. How Will That Affect Your Ad Program?

This article is part of Virtue Media’s Web Pros Series. In this series, we feature articles from our team of experts here at Virtue Media. Our Product Managers, Linux Administrators, Marketers, and Tech Support engineers share their best tips for getting the most out...

Data is Beautiful: Why Your Website Needs Data Visualizations Now

Human brains have their limitations. Some concepts we can’t fully grasp with words alone. Some things are simply better conveyed through visuals. A good visualization can take a concept that you think you already understand on some level, and reveal it to you with a...

7 Best WordPress Plugins for Affiliate Management

Nowadays, everyone can use a little extra cash. Affiliate marketing is the go-to opportunity to incentivize customers and influencers to promote your brand. A few short years ago, this type of marketing was only implemented by large companies due to technology...
8 Advanced SEO Tips for Local Business Websites

8 Advanced SEO Tips for Local Business Websites

Whether it’s a pet store, a dentist’s office, or a pizzeria, if you run a local business, chances are one of the main ways people look for what you’re selling is via Google. Getting found on Google (and its less popular counterparts, Bing and Yahoo) is a big and...

How to Grow Your Online Business With Webinars

How to Grow Your Online Business With Webinars

This was the unofficial year of the webinar, as nearly every business event moved to the virtual realm. Now marketing and PR experts say online events are here to stay through next year and beyond.  It makes sense. Webinars can help you reach new customers and upsell...

Advanced SEO Tips for Bloggers

Advanced SEO Tips for Bloggers

If you wanted to write for yourself, you could keep a journal. You blog because you want other people to connect with what you have to say, or as a way to promote your website. Either way, you need other people to find you. Search engine optimization is one of the...

Which Is Better: SEO or PPC?

Which Is Better: SEO or PPC?

Comparing SEO and PPC is a lot like the Conner Mcgregor vs. Floyd Mayweather fight.  Two different marketing strategies. Two different sports.  We all know who won the boxing match but let’s be honest it wasn’t a fair comparison and the same can be said when you pair...

How to Take Product Photos for Your Online Store [6 Expert Tips]

How to Take Product Photos for Your Online Store [6 Expert Tips]

The future of eCommerce is here. Online stores around the world are taking on the challenge to create a first-class experience for their shoppers.  Because consumers can’t physically touch the products, your photos should take center stage in offering a similar or...