Freelancing is the new wave of employment. It can offer workers more money and more freedom. And...
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What the Past 12 Months Have Taught Us About Crisis Communication
If there’s ever been a time to think about how your business can communicate better during a...
Building a Website Sales Funnel That Converts [Your How-To Guide]
“Sales funnel” is a simple way to describe how customers move from getting to know you to buying...
Are You Doing SMS Marketing for Your eCommerce Business Yet? Here’s How (And Why) to Get Started
Want to get more customer engagement with your store, faster? The solution is cheap, simple, and probably in your customers’ hands right now.SMS marketing (aka “texting promos to your customers”) doesn’t get as much love as email marketing, but it should. That’s...
6 Best Payment Gateways for WooCommerce
For small businesses, receiving payments is a critical part of your operations. When customers decide to make a purchase, your online store must be ready to accept their payment. A payment gateway helps facilitate the purchasing process. Payment gateways make it...
GDPR is Here: 6 Best Practices You Need to Know
You’ve spent years reading up on marketing strategies and doing everything you thought counted as a best practice. Then GDPR legislation passed.Now you’re worried about whether all those strategies that used to come highly recommended could now get you in legal hot...
15 White-Hat Link-Building Strategies for Local Business
When you own a small local business, you have to find the most affordable options for promoting and marketing your brand. Unfortunately, when it comes to SEO (search engine optimization), that need can put you at risk.Many of the cheapest SEO companies employ...
7 Ways to Get More Email Subscribers for Your eCommerce Site
Finally. Finally. The traffic for your eCommerce website is ticking up. You did so much work to earn that traffic. You deserve this success.But as important as getting visitors to your eCommerce site is, a visit is only worth so much on its own. For your eCommerce...
Data is Beautiful: Why Your Website Needs Data Visualizations Now
Human brains have their limitations. Some concepts we can’t fully grasp with words alone. Some things are simply better conveyed through visuals. A good visualization can take a concept that you think you already understand on some level, and reveal it to you with a...