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6 Best Payment Gateways for WooCommerce

For small businesses, receiving payments is a critical part of your operations. When customers decide to make a purchase, your online store must be ready to accept their payment. A payment gateway helps facilitate the purchasing process. Payment gateways make it...

GDPR is Here: 6 Best Practices You Need to Know

You’ve spent years reading up on marketing strategies and doing everything you thought counted as a best practice. Then GDPR legislation passed.Now you’re worried about whether all those strategies that used to come highly recommended could now get you in legal hot...

SEO for Images: Your Ultimate Guide and Best Practices

SEO (search engine optimization) involves a lot of different parts. For busy business owners that know SEO is important (you’ve sure heard it enough times), it can be tempting to skip some of the smaller steps involved in on-site SEO.But every little thing you can do...
How to Track Email Signups in Google Analytics [Step by Step Guide]

How to Track Email Signups in Google Analytics [Step by Step Guide]

Earning interested visitors on the internet is an uphill battle. Your website is in constant competition with countless other sites for the time and attention of your audience. Each time you manage to get your website in front of someone in your target audience, it’s...

6 Best Strategies to Monetize a Blog in 2021

6 Best Strategies to Monetize a Blog in 2021

Google “how to make money blogging,” and you’ll find that many articles feature the same advice. Start writing about your passions, create quality content to attract an audience, and eventually monetize that audience with affiliate marketing and ads. However, if you...

How (and Why) to Add “Buy Now Pay Later” to Your Online Store

How (and Why) to Add “Buy Now Pay Later” to Your Online Store

Does your online store offer Buy Now, Pay Later (BNPL) yet? If not, you may be missing out on sales. Yikes!With Buy Now, Pay Later, customers order what they want, pay in installments (usually 4, every two weeks). Your store gets paid when the order is placed, minus...

7 Metrics Every Blogger Should Monitor in Google Analytics

7 Metrics Every Blogger Should Monitor in Google Analytics

Blogging is a lot of work. And as proud as may be of the blog posts you’ve published, unless your blog is a personal passion project, your own feelings aren’t the main measure of their success. You need to know how well they’re reaching your audience, and what kind of...

7 Best WordPress Countdown Plugins

7 Best WordPress Countdown Plugins

Online stores must engage their customers daily. One of the primary goals is to get reluctant shoppers to the checkout cart.  You can encourage more purchases by building anticipation for new products and creating a sense of urgency with limited-time promotional...

How to Grow Your Online Business With Webinars

How to Grow Your Online Business With Webinars

This was the unofficial year of the webinar, as nearly every business event moved to the virtual realm. Now marketing and PR experts say online events are here to stay through next year and beyond.  It makes sense. Webinars can help you reach new customers and upsell...