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Google Ads Is Changing Its Keyword Matches. How Will That Affect Your Ad Program?
This article is part of Virtue Media’s Web Pros Series. In this series, we feature articles from...
Data is Beautiful: Why Your Website Needs Data Visualizations Now
Human brains have their limitations. Some concepts we can’t fully grasp with words alone. Some...
How to Track Email Signups in Google Analytics [Step by Step Guide]
Earning interested visitors on the internet is an uphill battle. Your website is in constant competition with countless other sites for the time and attention of your audience. Each time you manage to get your website in front of someone in your target audience, it’s...
6 Best Strategies to Monetize a Blog in 2021
Google “how to make money blogging,” and you’ll find that many articles feature the same advice. Start writing about your passions, create quality content to attract an audience, and eventually monetize that audience with affiliate marketing and ads. However, if you...
How (and Why) to Add “Buy Now Pay Later” to Your Online Store
Does your online store offer Buy Now, Pay Later (BNPL) yet? If not, you may be missing out on sales. Yikes!With Buy Now, Pay Later, customers order what they want, pay in installments (usually 4, every two weeks). Your store gets paid when the order is placed, minus...
7 Metrics Every Blogger Should Monitor in Google Analytics
Blogging is a lot of work. And as proud as may be of the blog posts you’ve published, unless your blog is a personal passion project, your own feelings aren’t the main measure of their success. You need to know how well they’re reaching your audience, and what kind of...
7 Best WordPress Countdown Plugins
Online stores must engage their customers daily. One of the primary goals is to get reluctant shoppers to the checkout cart. You can encourage more purchases by building anticipation for new products and creating a sense of urgency with limited-time promotional...
How to Grow Your Online Business With Webinars
This was the unofficial year of the webinar, as nearly every business event moved to the virtual realm. Now marketing and PR experts say online events are here to stay through next year and beyond. It makes sense. Webinars can help you reach new customers and upsell...